Evaluating the “What’s Up Down South” Economic Summit: Accelerating Growth and Expanding Impact

This study evaluates the effectiveness of the 2025 What’s Up Down South economic summit, a platform for regional economic development. Data were collected through an online exit survey with a 30% response rate (n = 176), incorporating quantitative ratings and open-ended feedback to assess learning outcomes and program quality. The evaluation examined attendees’ perceptions of keynote and breakout sessions, overall satisfaction, and suggestions for improving the event. Findings indicate that the summit delivered valuable economic insights and programming while citing opportunities to improve speaker diversity, event logistics, and data collection. These insights will guide future planning to sustain the summit’s role as a relevant Extension program.