Impact of state investment policy in the sphere of human capital on increasing the investment attractiveness of Ukraine in the condi-tions of post-war development

The article provides a comprehensive analysis of the impact of public investment policy in the field of human capital on enhancing Ukraine’s investment attractiveness in the context of post-crisis recovery. It is argued that because of the full-scale war, the country’s human capital has suffered significant degradation, manifested in demographic losses, the destruction of education and healthcare systems, the reduction of labor resources, and the disruption of regional balance. Under these conditions, a strategic rethinking of the role of human capital in state economic policy becomes critically important not only from a social perspective but also as a tool for shaping a favorable investment environment. Based on the theoretical framework of institutional economics and empirical data from international organizations, the study proves that investments in human capital — including education, digital literacy, professional training, and healthcare — serve as a signal to external investors of stability, transparency, and the long-term orientation of public policy. Examples of positive foreign direct investment (FDI) dynamics in 2023 are presented, particularly in sectors highly dependent on skilled labor: IT, logistics, and high-tech manufacturing. The role of institutional mechanisms such as the “EOsvita” program, “Diia.Digital Education”, education hubs, and the active participation of international donors (World Bank, IFC, UNDP) in financing and managing human capital development programs is highlighted. Key barriers to the effective implementation of investment policy in the field of human capital are analyzed, including regulatory instability, limited institutional capacity, regional asymmetries, and underfunding. Strategic directions for overcoming these challenges are substantiated, such as institutional policy integration, the development of digital monitoring, transparency and accountability, and the synergy of social and investment policies. It is concluded that investment in human capital should become a systemic component of Ukraine’s post-war economic growth, enabling the country to be perceived as a modern, open, and intellectually capable jurisdiction. Keywords: investment policy, human capital, investment attractiveness, post-war development, public regulation, foreign direct investment.