The neural impact of editing on viewer narrative cognition in virtual reality films: eye-tracking insights into neural mechanisms

Unedited VR films promote emotional coherence driven by the amygdala and maintain attention stability mediated by the prefrontal cortex, which enhances immersive narrative cognition. In contrast, editing techniques prioritize cognitive efficiency at the expense of emotional experience. To maintain immersion, filmmakers should focus on seamless transitions, while strategically using edits to direct attention in the complex 360° environment of VR. These findings contribute to neurocinematic theory by connecting the neural dynamics induced by editing with behavioral outcomes, offering practical insights for VR content creation.

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Publication Details

Journal
Frontiers in Psychology
Published
2025-08-29
DOI
https://doi.org/10.3389/fpsyg.2025.1584250
Primary Topic
Virtual Reality Applications and Impacts
Type
article
Field-Weighted Citation Impact
0.00

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article

The neural impact of editing on viewer narrative cognition in virtual reality films: eye-tracking insights into neural mechanisms

Qiaoling Zou, Zishun Su, Dongning Li, Li Zhang et al.
Frontiers in Psychology
Virtual Reality Applications and Impacts
article

The neural impact of editing on viewer narrative cognition in virtual reality films: eye-tracking insights into neural mechanisms

Qiaoling Zou, Zishun Su, Dongning Li, Li Zhang, Wang Zheng, Z. C. Zhuo
article en

Abstract

Unedited VR films promote emotional coherence driven by the amygdala and maintain attention stability mediated by the prefrontal cortex, which enhances immersive narrative cognition. In contrast, editing techniques prioritize cognitive efficiency at the expense of emotional experience. To maintain immersion, filmmakers should focus on seamless transitions, while strategically using edits to direct attention in the complex 360° environment of VR. These findings contribute to neurocinematic theory by connecting the neural dynamics induced by editing with behavioral outcomes, offering practical insights for VR content creation.

Frontiers in PsychologyVol. 16
Jiangnan University (CN), Shanghai Business School (CN), Wuxi Taihu Hospital (CN)
National Social Science Fund of China
Openalex Percentile: Top 78%
Virtual Reality Applications and Impacts
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