Rise of the alt‐White? Examining the prevalence of perceived racial and gender discrimination among White men from 2014 to 2023

The alt-right increasingly claims that White men are becoming targets of discrimination, yet few studies examine how, and for whom, perceived (reverse) discrimination manifests among White men. We address this oversight by examining rates of change in perceptions of ethnic and gender discrimination across 10 annual waves of a nationwide sample of White men (2014 to 2023; N = 20,486). Latent class growth analysis revealed that most White men (82.75% of participants) reported low and stable perceptions of discrimination over time, alleviating concerns of widespread discontent. However, we identified a Disenfranchised class (8.49%) that perceived moderate discrimination and a Radicalized class (8.76%) whose initially low levels of perceived discrimination increased markedly over time. These classes differed across socio-demographic variables, socio-political attitudes and well-being measures. We thus identify how, and for whom, perceptions of discrimination change over time among White men and how these changes undermine health and progressive social change.