COGNITIVE BIASES AND EVERYDAY DECISIONS: A PSYCHOLOGICAL APPROACH

Human decision-making is often influenced by cognitive biases—systematic patterns of deviation from norm or rationality in judgment. These biases can significantly affect everyday decisions, from financial choices to health-related behaviors. This paper explores the impact of various cognitive biases on daily decision-making processes, examining their origins, manifestations, and implications. Through a comprehensive review of existing literature and empirical studies, this research aims to provide a deeper understanding of how cognitive biases shape our decisions and to suggest strategies for mitigating their effects