A Novel Integrated Architecture of Information and Communication Technology in Digital Media Communication with Augmented Reality Virtual Reality and Artificial Intelligence

The revolution of digital media has been a dynamic journey, influencing and changing how people engage with information and one another from the previous days of the internet to the present era of acerbic-edge technologies like artificial intelligence (AI), augmented reality (AR), and virtual reality (VR). In this paper, we have investigated the evolving landscape of Information and Communication Technology (ICT) by examining the integration of Digital Media Communication with Augmented Reality (AR), Virtual Reality (VR), and Artificial Intelligence (AI). The fusion of technologies is creating new paradigms in how information is transmitted, experienced, and understood. The paper discusses the potential applications across various sectors, including education, entertainment, healthcare, and business, demonstrating how these advancements are redefining the boundaries of digital communication. It also addresses the new dimension for research and development in this rapidly evolving domain.