GAN-Based Domain Adaptation for Image-Aware Layout Generation in Advertising Poster Design

Layout plays a crucial role in graphic design and poster generation. Recently, the application of deep learning models for layout generation has gained significant attention. This paper focuses on using a GAN-based model conditioned on images to generate advertising poster graphic layouts, requiring a dataset of paired product images and layouts. To address this task, we introduce the Content-aware Graphic Layout Dataset (CGL-Dataset), consisting of 60,548 paired inpainted posters with annotations and 121,000 clean product images. The inpainting artifacts introduce a domain gap between the inpainted posters and clean images. To bridge this gap, we design two GAN-based models. The first model, CGL-GAN, uses Gaussian blur on the inpainted regions to generate layouts. The second model combines unsupervised domain adaptation by introducing a GAN with a pixel-level discriminator (PD), abbreviated as PDA-GAN, to generate image-aware layouts based on the visual texture of input images. The PD is connected to shallow-level feature maps and computes the GAN loss for each input-image pixel. Additionally, we propose three novel content-aware metrics to assess the model's ability to capture the intricate relationships between graphic elements and image content. Quantitative and qualitative evaluations demonstrate that PDA-GAN achieves state-of-the-art performance and generates high-quality image-aware layouts.

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Publication Details

Journal
IEEE Transactions on Pattern Analysis and Machine Intelligence
Published
2025-08-26
DOI
https://doi.org/10.1109/tpami.2025.3602846
Primary Topic
Web Data Mining and Analysis
Type
article
Field-Weighted Citation Impact
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article

GAN-Based Domain Adaptation for Image-Aware Layout Generation in Advertising Poster Design

Min Zhou, Tiezheng Ge, Weiwei Xu, Cui Xu
IEEE Transactions on Pattern Analysis and Machine Intelligence
Web Data Mining and Analysis
article

GAN-Based Domain Adaptation for Image-Aware Layout Generation in Advertising Poster Design

Min Zhou, Tiezheng Ge, Weiwei Xu, Cui Xu
article en

Abstract

Layout plays a crucial role in graphic design and poster generation. Recently, the application of deep learning models for layout generation has gained significant attention. This paper focuses on using a GAN-based model conditioned on images to generate advertising poster graphic layouts, requiring a dataset of paired product images and layouts. To address this task, we introduce the Content-aware Graphic Layout Dataset (CGL-Dataset), consisting of 60,548 paired inpainted posters with annotations and 121,000 clean product images. The inpainting artifacts introduce a domain gap between the inpainted posters and clean images. To bridge this gap, we design two GAN-based models. The first model, CGL-GAN, uses Gaussian blur on the inpainted regions to generate layouts. The second model combines unsupervised domain adaptation by introducing a GAN with a pixel-level discriminator (PD), abbreviated as PDA-GAN, to generate image-aware layouts based on the visual texture of input images. The PD is connected to shallow-level feature maps and computes the GAN loss for each input-image pixel. Additionally, we propose three novel content-aware metrics to assess the model's ability to capture the intricate relationships between graphic elements and image content. Quantitative and qualitative evaluations demonstrate that PDA-GAN achieves state-of-the-art performance and generates high-quality image-aware layouts.

IEEE Transactions on Pattern Analysis and Machine IntelligenceVol. 48(1)
Anhui Normal University (CN), Alibaba Group (China) (CN), Zhejiang University (CN)
Openalex Percentile: Top 67%
Web Data Mining and Analysis
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GAN-Based Domain Adaptation for Image-Aware Layout Generation in Advertising Poster Design — Min Zhou, Tiezheng Ge, et al. · IEEE Transactions on Pattern Analysis and Machine Intelligence (2025) | TGRS Research Map | TGRS