A Study on Operating Capital Management Problems and Countermeasures of BYD Company Based on Channel Management

With the development of economy and the increasing awareness of environmental protection, new energy vehicles have entered the public's vision as an emerging industry. Good operation of working capital is conducive to the capital turnover of enterprises, saving the cost of capital and improving the solvency of enterprises. If enterprises do not pay attention to the management of working capital, it will impact the market position and competitiveness of enterprises. This paper takes BYD Company as the research object and uses a series of research methods. Based on the relevant theories and the working capital management theory from the perspective of channel, this paper analyzes the working capital status and asset structure of the company in the past three years, thereby leading to a new management model. Make the use and management of funds more clear in the production and marketing links. Through the calculation of working capital turnover cycle, the paper analyzes the working capital problems faced by enterprises in each channel, and puts forward corresponding management countermeasures.