Assessing Awareness and Information Sources of Newly LaunchedDrugs Among Healthcare Providers in Primary and SecondaryHospitals of Sialkot

decades.Past reports have shown that pharmaceutical sales representatives can possibly 2 affect prescribing behavior.The pharmaceutical firms have been developed so that they are engaged in their efforts to manipulate prescribing patterns by training of sales people.The company provided drug detailers who paid visits to the physicians to explain new drugs and hand over company products.The one of the most frequently employed nowadays method is when the pharmaceutical sales representatives talk directly to the physicians about the characteristics of a specific product.