The Role of Technology in Student Entrepreneurial Intention: a Case Study of Universities in Can Tho City

This study investigates the factors influencing the entrepreneurial intentions of university students in Can Tho City, Vietnam, focusing on the moderating role of technology enablement. Key independent variables examined include entrepreneurial attitude, entrepreneurial education, personality traits, and need for achievement. Utilizing a quantitative approach, data were collected via online surveys from students across local universities. The analysis, employing Structural Equation Modeling (SEM), reveals that positive attitudes, effective entrepreneurial education, and strong personal traits significantly enhance entrepreneurial intention. Moreover, technology enablement strengthens these relationships by providing essential digital tools and resources that facilitate entrepreneurial activities. The findings offer valuable insights for educators, policymakers, and business stakeholders to foster a supportive entrepreneurial ecosystem, ultimately promoting innovation and economic growth in Can Tho. Recommendations include improving technology access and integrating entrepreneurship education with practical technological applications.