An Empirical Study on the Impact of Different Interaction Methods on User Emotional Experience in Cultural Digital Design

Traditional culture plays a vital role in shaping national identity and emotional belonging, making it imperative to explore innovative strategies for its digital preservation and engagement. This study investigates how interaction design in cultural digital games influences users' emotional experiences and cultural understanding. Centering on the Chinese intangible cultural heritage puppet manipulation, we developed an interactive cultural game with three modes: gesture-based interaction via Leap Motion, keyboard control, and passive video viewing. A multimodal evaluation framework was employed, integrating subjective questionnaires with physiological indicators, including Functional Near-Infrared Spectroscopy (fNIRS), infrared thermography (IRT), and electrodermal activity (EDA), to assess users' emotional responses, immersion, and perception of cultural content. Results demonstrated that gesture-based interaction, which aligns closely with the embodied cultural behavior of puppet manipulation, significantly enhanced users' emotional engagement and cultural comprehension compared to the other two modes. Moreover, fNIRS data revealed broader activation in brain regions associated with emotion regulation and cognitive control during gesture interaction. These findings underscore the importance of culturally congruent interaction design in enhancing user experience and emotional resonance in digital cultural applications. This study provides empirical evidence supporting the integration of cultural context into interaction strategies, offering valuable insights for the development of emotionally immersive systems for intangible cultural heritage preservation.