Research on price competition of grain enterprises based on evolutionary game model

Grain enterprises play a very important role in society, but currently the price competition among grain enterprises is very fierce. Price competition has become a common competitive method used by grain enterprises. When competitors lower their prices, should grain enterprises also engage in price reduction sales? Can price reduction sales necessarily bring benefits to enterprises and gain competitive advantages in market competition? These are very important issues, and it is also the core content of this article's research using evolutionary game models. Research has found that grain enterprises need to approach price competition with caution, as price reductions do not necessarily bring benefits and competitive advantages. It is necessary to comprehensively consider the balance between enterprise losses and profits.

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Published
2025-03-21
DOI
https://doi.org/10.1145/3745533.3745563
Primary Topic
Consumer Market Behavior and Pricing
Type
article
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article

Research on price competition of grain enterprises based on evolutionary game model

Rongai Yan
Consumer Market Behavior and Pricing
article

Research on price competition of grain enterprises based on evolutionary game model

Rongai Yan
article en

Abstract

Grain enterprises play a very important role in society, but currently the price competition among grain enterprises is very fierce. Price competition has become a common competitive method used by grain enterprises. When competitors lower their prices, should grain enterprises also engage in price reduction sales? Can price reduction sales necessarily bring benefits to enterprises and gain competitive advantages in market competition? These are very important issues, and it is also the core content of this article's research using evolutionary game models. Research has found that grain enterprises need to approach price competition with caution, as price reductions do not necessarily bring benefits and competitive advantages. It is necessary to comprehensively consider the balance between enterprise losses and profits.

Shanghai Jian Qiao University (CN)
Openalex Percentile: Top 71%
Consumer Market Behavior and Pricing
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