Adolescents’ and Young Adults’ Perceptions of a Pop-Up Aimed at Combating the Spread of E-Cigarette Misinformation on Social Media: Cross-Sectional Survey Study

Positive perception of a social media pop-up indicates its potential to prevent e-cigarette-related misinformation. Further development of a pop-up requires strategies to better engage and inform adolescents and young adults, specifically younger individuals, as they may be more likely to disregard pop-ups, and older individuals and those who used e-cigarettes in the past 30 days, as they are potentially more dismissive of such information.