The Failed Rotation. A Metaphorical Reading of the Crisis

The article examines the conceptual metaphors, used during the political crisis of early 2024 related to the upcoming rotation in the Denkov-Gabriel government. On the basis of empirical material, excerped from comments by politicians, political scientists and other experts, two types of metaphorical models are distinguished: a) universal and well-known such as Military metaphor, Gambling metaphor, Nature metaphor, Medical metaphor, etc.; b) models specific both to the “rotation” crisis and the national cultural background, such as Fortune telling, Laundry and Hunting metaphor. It is concluded that the metaphorical picture of the crisis presents the construction of the relationship between political subjects PP-DB and GERB-SDS in a much more realistic way, and the careful metaphorical reading of the events contains the answer to the question whether the rotation will take place at all.