Screening gender in Moroccan Cinema: Endorsing or combating gender stereotypes

Using a qualitative approach, this study seeks to understand the way gender is depicted in Moroccan movies through the lens of both male and female filmmakers. Given the media's powerful influence in shaping societal and cultural norms, this research delves into the portrayal of gender stereotypes in Moroccan movies, a topic that has received little attention thus far. Through content analysis of four influential Moroccan drama movies, this study attempts to systematically examine both visual and verbal components. The results indicate that the majority of the analyzed movies reinforce gender roles and stereotypes through both their cinematography and screenplay. Additionally, the study highlights the fact that compared to her male counterpart, the female director is more inclined to incorporate gendered messages and challenge the cultural norms, working to subvert some of the most common gender stereotypes by highlighting women's suffering, inferiority, and victimization.

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Publication Details

Journal
Social Sciences & Humanities Open
Published
2025-01-01
DOI
https://doi.org/10.1016/j.ssaho.2025.101863
Primary Topic
Gender, Feminism, and Media
Type
article
Field-Weighted Citation Impact
0.00

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article

Screening gender in Moroccan Cinema: Endorsing or combating gender stereotypes

Khalid Houssaini, Hafssa Chahbane
Social Sciences & Humanities Open
Gender, Feminism, and Media
article

Screening gender in Moroccan Cinema: Endorsing or combating gender stereotypes

Khalid Houssaini, Hafssa Chahbane
article en

Abstract

Using a qualitative approach, this study seeks to understand the way gender is depicted in Moroccan movies through the lens of both male and female filmmakers. Given the media's powerful influence in shaping societal and cultural norms, this research delves into the portrayal of gender stereotypes in Moroccan movies, a topic that has received little attention thus far. Through content analysis of four influential Moroccan drama movies, this study attempts to systematically examine both visual and verbal components. The results indicate that the majority of the analyzed movies reinforce gender roles and stereotypes through both their cinematography and screenplay. Additionally, the study highlights the fact that compared to her male counterpart, the female director is more inclined to incorporate gendered messages and challenge the cultural norms, working to subvert some of the most common gender stereotypes by highlighting women's suffering, inferiority, and victimization.

Social Sciences & Humanities OpenVol. 12
Sidi Mohamed Ben Abdellah University (MA)
Centre National pour la Recherche Scientifique et Technique
Gender equality
Openalex Percentile: Top 74%
Gender, Feminism, and Media
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Screening gender in Moroccan Cinema: Endorsing or combating gender stereotypes — Khalid Houssaini, Hafssa Chahbane · Social Sciences & Humanities Open (2025) | TGRS Research Map | TGRS