ANALYSIS OF THE RELATIONSHIP BETWEEN THE INTERNATIONAL ENTREPRENEURIAL PROFILE OF INNOVATION MANAGERS AND THE PROMOTION OF INNOVATIONS IN ORGANIZATIONS

This study sought to identify the relationship between the international entrepreneurial profile of innovation managers and the promotion of innovations in organizations. The international entrepreneurial profile was measured concerning the knowledge of foreign languages, international experience, and general previous experiences. The promotion of innovations was investigated in terms of product, process, and organizational innovation, as well as innovative activities. A survey was conducted with innovation managers in industrial companies, and the Mann-Whitney non-parametric test was performed. As a result, the knowledge of a foreign language, the realization of previous travels abroad for work, tourism, or leisure, the professional experience in the same sector, and a family business positively impact the generation of innovations.