Meningkatkan Volume Penjualan Serta Mengoptimalkan Literasi Digital : Studi Kasus Happy Family Mart

In today's digital era, digital literacy has become one of the important aspects that influences the success of retail businesses. This community service aims to analyze the digital literacy of business owners and the technological competencies of employees at Happy Family Mart, as well as how these two factors can increase sales volume. Through this community service, it is expected that solutions can be found for the problems faced, such as inadequate digital capabilities of business owners, manual financial recording systems, underutilization of Ipos software, minimal digital promotion, and low employee understanding in technology usage. The results of this community service are expected to provide useful recommendations for business owners and employees in optimizing retail information systems and increasing sales volume.

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Publication Details

Journal
Jurnal Pemberdayaan Publikasi Hasil Pengabdian Kepada Masyarakat
Published
2025-07-19
DOI
https://doi.org/10.47233/jpmittc.v4i2.3180
Primary Topic
SMEs Development and Digital Marketing
Type
article
Field-Weighted Citation Impact
0.00
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article

Meningkatkan Volume Penjualan Serta Mengoptimalkan Literasi Digital : Studi Kasus Happy Family Mart

N. Kadek Sri Eka Putri, Nur Fitriana, Ghina Adenia, Ranaya Aura Difa et al.
Jurnal Pemberdayaan Publikasi Hasil Pengabdian Kepada Masyarakat
SMEs Development and Digital Marketing
article

Meningkatkan Volume Penjualan Serta Mengoptimalkan Literasi Digital : Studi Kasus Happy Family Mart

N. Kadek Sri Eka Putri, Nur Fitriana, Ghina Adenia, Ranaya Aura Difa, Nadisa Lailatul Rahmi, Putri Ayuni Giawa, Krisvina Mariana
article en

Abstract

In today's digital era, digital literacy has become one of the important aspects that influences the success of retail businesses. This community service aims to analyze the digital literacy of business owners and the technological competencies of employees at Happy Family Mart, as well as how these two factors can increase sales volume. Through this community service, it is expected that solutions can be found for the problems faced, such as inadequate digital capabilities of business owners, manual financial recording systems, underutilization of Ipos software, minimal digital promotion, and low employee understanding in technology usage. The results of this community service are expected to provide useful recommendations for business owners and employees in optimizing retail information systems and increasing sales volume.

Jurnal Pemberdayaan Publikasi Hasil Pengabdian Kepada MasyarakatVol. 4(2)
Universitas Muhammadiyah Riau (ID)
Quality Education
Openalex Percentile: Top 64%
SMEs Development and Digital Marketing
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Meningkatkan Volume Penjualan Serta Mengoptimalkan Literasi Digital : Studi Kasus Happy Family Mart — N. Kadek Sri Eka Putri, Nur Fitriana, et al. · Jurnal Pemberdayaan Publikasi Hasil Pengabdian Kepada Masyarakat (2025) | TGRS Research Map | TGRS