Integrating ESG and AI in higher education: a conceptual framework for curriculum innovation

This paper examines the challenges and opportunities of integrating Environmental, Social and Governance (ESG) principles with artificial intelligence (AI) tools in higher education (HE), particularly in finance and business-related study programmes. Drawing on a structured review of recent academic literature and informed by insights from the Erasmus+ GenESG project, it identifies four key systemic gaps that hinder effective implementation: lack of standardised ESG frameworks, weak interdisciplinary integration, ethical uncertainties surrounding AI use, and low student engagement with sustainability topics. The paper argues that addressing these challenges requires a holistic rethinking of curricula, combining ethical, digital, and sustainability literacies. Through an analysis of pedagogical approaches and institutional barriers, it offers recommendations for more coherent and future-oriented ESG teaching in higher education (HE), grounded in interdisciplinary, practice-based, and ethically aware strategies.

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Publication Details

Journal
Mednarodno inovativno poslovanje = Journal of Innovative Business and Management
Published
2025-06-30
DOI
https://doi.org/10.32015/jibm.2025.17.1.3
Primary Topic
Smart Cities and Technologies
Type
article
Field-Weighted Citation Impact
0.00

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article

Integrating ESG and AI in higher education: a conceptual framework for curriculum innovation

Anita Maček, Michael Murg, Tina Vukasović, Elenita Velikova et al.
Mednarodno inovativno poslovanje = Journal of Innovative Business and Management
Smart Cities and Technologies
article

Integrating ESG and AI in higher education: a conceptual framework for curriculum innovation

Anita Maček, Michael Murg, Tina Vukasović, Elenita Velikova, Liliya Terzieva, Justyna Tomala
article en

Abstract

This paper examines the challenges and opportunities of integrating Environmental, Social and Governance (ESG) principles with artificial intelligence (AI) tools in higher education (HE), particularly in finance and business-related study programmes. Drawing on a structured review of recent academic literature and informed by insights from the Erasmus+ GenESG project, it identifies four key systemic gaps that hinder effective implementation: lack of standardised ESG frameworks, weak interdisciplinary integration, ethical uncertainties surrounding AI use, and low student engagement with sustainability topics. The paper argues that addressing these challenges requires a holistic rethinking of curricula, combining ethical, digital, and sustainability literacies. Through an analysis of pedagogical approaches and institutional barriers, it offers recommendations for more coherent and future-oriented ESG teaching in higher education (HE), grounded in interdisciplinary, practice-based, and ethically aware strategies.

Mednarodno inovativno poslovanje = Journal of Innovative Business and ManagementVol. 17(1)
FH JOANNEUM University of Applied Sciences (AT), University of Primorska (SI), Joanneum Research (AT), University of National and World Economy (BG), Krakow University of Economics (PL), International School for Social and Business Studies (SI), The Hague University of Applied Sciences (NL)
Erasmus+
Quality Education
Openalex Percentile: Top 72%
Smart Cities and Technologies
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