Multi-Agent Distributed Marketing Knowledge Acquisition Structure
Multi-agent distributed marketing knowledge acquisition structure (MADM-KAS) is a system that uses multiple agents to acquire and Abstract: Multi-agent distributed marketing knowledge acquisition structure (MADM-KAS) is a system that uses multiple agents to acquire and distribute marketing knowledge throughout the organization. This structure aims to promote the sharing of information and expertise among employees so that they can make more informed decisions on marketing strategies. MADM-KAS consists of a group of distributed agents that collect data from various sources, including customer feedback, market trends and industry reports. Then, agents use machine learning algorithms to analyze these data to identify patterns and insights that can provide information for marketing decisions. The system also includes a knowledge base in which agents store the acquired information for easy access by other agents. This ensures that all employees can get the latest marketing insights and make wise decisions based on accurate data. In general, MADM-KAS is an innovative method to acquire and distribute marketing knowledge within an organization. By using multiple agents and advanced machine learning algorithms, this structure enables the company to remain competitive in today's dynamic market.
Authors
- Hung Yi Tsai
Institutions
- Huizhou University (CN)
Publication Details
- Published
- 2025-05-09
- DOI
- https://doi.org/10.1109/ginotech63460.2025.11076737
- Primary Topic
- Multi-Agent Systems and Negotiation
- Type
- article
- Field-Weighted Citation Impact
- 0.00