Online Business Counseling for Women Farmers Group in Sungai Langka Village, Gedong Tataan District, Pesawaran Regency
This community service activity aims to improve online business knowledge and skills in the Women Farmers Group (KWT) in Sungai Langka Village, Pesawaran Regency. Through counseling and training, KWT members are taught how to utilize online platforms such as Tokopedia and Shopee to market their agricultural and processed products. This activity involved 34 KWT members and showed a significant increase in participants' knowledge of online business, with post-test scores increasing by 30% from pre-test. As a result, KWT members become more motivated to develop their businesses independently and utilize digital technology to increase revenue. This activity is expected to support the development of Sungai Langka Village as a creative economy-based agro-tourism village.
Authors
- Nuzul Inas Nabila
- Dina Safitri (ORCID: https://orcid.org/0000-0002-3509-6204)
- Dwi Asri Siti Ambarwati
Institutions
- Lampung University (ID)
Publication Details
- Journal
- Jurnal Pengabdian Masyarakat Bestari
- Published
- 2025-07-30
- DOI
- https://doi.org/10.55927/jpmb.v4i7.58
- Primary Topic
- SMEs Development and Digital Marketing
- Type
- article
- Field-Weighted Citation Impact
- 0.00