STRATEGI PENINGKATAN KUALITAS SUMBER DAYA MANUSIA PADA PT CAHAYA BINTANG LESTARI KOTA BENGKULU

This study aims to determine how the strategy to improve the quality of human resources at PT Cahaya Bintang Lestari, Bengkulu City. And to find out what factors can affect the quality of human resources at PT Cahaya Bintang Lestari, Bengkulu City. The research method used in this study is Qualitative with interview data collection methods. The results of this study The strategy to improve the quality of human resources at PT Cahaya Bintang Lestari is by improving employee skills and knowledge by providing training programs to improve the quality of employee work which is carried out gradually for employees in the company, paying attention to employee education PT Bintang Cahaya Lestari has certain criteria adjusted to the needs of the Company, Placing employees according to their fields. The company places employees according to the fields they understand. Improving employee skills and Providing work enthusiasm for employees. Keywords: Strategy and Quality of Human Resources