Knowledge, Attitude and Practice (KAP) Study of University Students about Cyberbullying in Multan

Cyberbullying is defined as the use of digital technology to harass, threaten, or embarrass another person repeatedly. It involves the misuse of social media platforms to harass those people who are unable to defend themselves. A study to assess the knowledge, Attitude and practices about cyberbullying done among female university students of the faculty of social sciences at Women's University, Multan. A cross-sectional study was conducted on a sample of 310 female students. Data was collected with the use of a structured self-administered questionnaire. The questionnaire includes some demographic questions and ten questions to assess the knowledge of students about cyberbullying, ten questions to assess the practices, and ten questions related to the attitude of the students towards cyberbullying. Statistical Package of Social Sciences (SPSS) is used to see the Chi-Square and correlation. Results showed that the majority of the students have a higher level of knowledge about cyberbullying and participate in preventive activities, and over half of the students express a negative attitude toward cyberbullying. The study highlights that there is a need for awareness programs, digital security, and policies to empower students to wisely handle cyberbullying incidents.