Memahami Peran Platfrom Jejaring Sosial Media dalam Mengatasi Tantangan Perbankan Syariah
Islamic banking in Indonesia continues to experience significant growth, but still faces various challenges, especially in competition with fintech and conventional banks, compliance with sharia principles in digital innovation, and low customer digital literacy. Social networking platforms have great potential to help overcome these challenges by increasing financial inclusion, building trust, and expanding the marketing reach of Islamic banks.
Authors
- Yenti Sumarni
- Nurul Hak (ORCID: https://orcid.org/0000-0002-7877-3850)
- Kirana Widya Anggraini
Publication Details
- Journal
- Jurnal BAABU AL-ILMI Ekonomi dan Perbankan Syariah
- Published
- 2025-03-10
- DOI
- https://doi.org/10.29300/ba.v10i2.8418
- Primary Topic
- Islamic Finance and Banking Studies
- Type
- article
- Field-Weighted Citation Impact
- 0.00