Organizational Commitment and Societal Influence on Cooperative Member Engagement in Bukidnon

This study investigated the effect of organizational commitment and societal influence on the level of cooperative member engagement. Utilizing a quantitative correlational design and a validated survey questionnaire to three hundred eighty-five (385) cooperative members. Data were gathered and analyzed using descriptive statistics, Pearson r correlation coefficient, and linear regression. The result implied a marginal commitment in terms of organizational commitment, and a moderate level of social influence. The level of member engagement resulted in slightly engaged respondents. It revealed that there is no significance in terms of age, educational attainment, and years of membership. As to sex, there is a significant difference, though the effect size is small. Marital status and monthly income showed a statistically significant difference. There is a moderate positive correlation between member engagement and organizational commitment, as well as a strong positive correlation between societal influence and member engagement. The regression analysis demonstrated a statistically significant model. Decision-making involvement and laws and regulations are substantial contributors to member engagement. Government support and managerial ability are marginally significant predictors. The study concludes that member engagement within cooperatives is influenced more by organizational commitment and societal influence than by demographic characteristics. The researcher recommends further research in the academic area for future researchers.