Navigating Employee Retention in Higher Education: A Systematic Review of the New Normal

The COVID-19 pandemic has altered the dynamics of employee retention within higher education institutions (HEIs). We are in a “New Normal” characterized by digital advancement, remote work, and evolving priorities. This review utilized a systematic Literature Review (SLR) approach. A detailed search was conducted across SCOPUS, WOS, GOOGLE SCHOLAR and an additional database, finding 600 records. After assessing the eligibility of these reports, 60 peer reviewed studies met the criteria for final review. Thematic analysis shows a notable shift in retention priorities within Higher Education Institutions emerging new key themes including flexible work arrangements, supportive and caring leadership, mental health and well-being initiatives, career development, and inclusive corporate culture. While pay and job security remain important, increased attention is now focused on engagement, recognition, hybrid work models, and digitalization. This study presents a comprehensive framework aimed at creating robust and adaptable retention strategies in Higher Education in post pandemic world.