OF THE GENERIC SCALE OF PHUBBING (GSP) AND THE GENERIC SCALE OF BEING PHUBBED (GSBP)

Aim. Validation and adaptation of two scales by V. Chotpitayasunondh and K. Douglas for psychodiagnostics of the features of phubbing behavior in communication (in the role of a phubber and in the role of a phubbee) on a Russian-speaking sample. Methodology . The article describes the validation procedure for the Generic Scale of Phubbing (GSP) and the Generic Scale of Being Phubbed (GSBP) proposed in 2018 by V. Chotpitayasunondh and K. Douglas to study the behavior of active phubbers and communication partners towards whom phubbing is directed (phubbee). Cronbach's alpha was calculated for each scale, correlation and factor analysis were performed to confirm the construct and convergent validity of the scales, as well as their reliability. Results. High internal consistency of the scales, construct and convergent validity, as well as reliability of both scales are noted. Both scales have good psychometric properties and allow us to study the behavioral characteristics of people in the role of a phubber and a phubbee. Active phubbing behavior is described by four variables (nomophobia, interpersonal conflict, self-isolation, problem acknowledgement), and perceived phubbing by three variables (perceived norms, feeling ignored, interpersonal conflict). The test-retest reliability coefficients ranged from 0,69 to 0,83 for both scales. Research implications. The results of the study expand our understanding of the phubbing phenomenon, determine the behavioral characteristics of phubbers and phubbees, and allow us to use scales adapted to a Russian-language sample that are capable of differentiating active phubbing behavior in the communication process, as well as determining the consequences of phubbing that the communication partner has to experience first-hand.