Research on the Farmers' Income Increase Effect of Digital Inclusive Finance in the Context of Big Data: Empirical Evidence from Hunan Province, China

In the context of big data, digital inclusive finance is moving from digitization to digital intelligence with the help of massive data to achieve precise services, controllable risks, product innovation, and efficiency improvement. China's economic growth rate has increased significantly, but the income gap between urban and rural residents is obvious. Therefore, it becomes particularly important to solve the problem of farmers' income. Therefore, this study first used CiteSpace software to visualize and analyze the current status of digital financial inclusion research and determine the research direction, and then used Stata software to analyze the impact of digital financial inclusion on farmers' income based on the yearbook data of cities and states in Hunan Province and the digital financial inclusion index of Peking University. The results show that digital inclusive finance has a significant positive impact on improving farmers' income, and the study has certain reference value for optimizing and formulating more effective policies to benefit farmers.