Analysis of Influencing Factors for Agricultural E-Commerce under “Blockchain + Low-Altitude Economy” Dual Empowerment

农业数字化转型的趋势，推动了其与电商平台的结合。鉴于农产品需求的独特性，消费者对相应电商销售全过程的要求程度较高。对此，创新尝试将区块链与低空经济同电商平台结合，推动电商销售新形式的变化。通过FVIKOR法对构建的影响因素集进行专家评价分析。结果表明，过程透明度、配送时效性等是关键影响因素。The agricultural digital transformation drives its integration with e-commerce. Given the unique demand for agricultural products, consumers have strict requirements for e-commerce sales. Blockchain and the low-altitude economy are innovatively integrated with e-commerce to reshape sales models. Using the FVIKOR method for expert evaluation reveals that process transparency and distribution timeliness are crucial factors.