The Synergy of Digital Finance and Traditional Finance: An Exploration of a Sustainable Development Path for Rural Revitalization in Shaanxi

在新时代背景下，推进乡村振兴已成为中国实现共同富裕的重要战略目标，金融服务在这一过程中发挥着至关重要的支撑作用。本文探讨了数字金融与传统金融在陕西乡村振兴中的协同作用及其优化策略。通过分析陕西省乡村振兴中的金融实践，包括金融政策的完善、农村基础金融服务的完善、金融资源的供给与创新、特色金融产品的开发等，揭示了金融服务在促进农村经济发展、实现区域均衡发展中的关键作用。研究发现，大数据、区块链等数字金融技术的应用，有利于提高信用评估和风险管理能力。新的金融产品的不断推出，将进一步支持农村经济的多元化和可持续发展。Against the backdrop of the new era, promoting rural revitalization has become an important strategic goal for China to achieve common prosperity, and financial services play a crucial supporting role in this process. This article explores the synergy between digital finance and traditional finance in the rural revitalization of Shaanxi Province and its optimization strategies. By analyzing the financial practices in rural revitalization in Shaanxi Province, including the improvement of financial policies, the improvement of rural basic financial services, the supply and innovation of financial resources, and the development of characteristic financial products, the key role of financial services in promoting rural economic development and achieving balanced regional development is revealed. Research has found that the application of digital financial technologies such as big data and blockchain is conducive to improving credit assessment and risk management. The continuous introduction of new financial products will further support the diversification and sustainable development of the rural economy.