A Systematic Exploration of Innovation and Entrepreneurship Talent Cultivation in Vocational Design Education: Integrating Intangible Cultural Heritage Ronghua with Contemporary Design Pedagogy

This paper uses the integration of Ronghua, an intangible cultural heritage (ICH) craft, with contemporary design as a case study to explore a systematic pathway for cultivating innovation and entrepreneurship (I&E) talents in vocational design education. Based on a triadic framework of "cultural inheritance–creative design–commercial transformation," the study develops a three-dimensional, four-level teaching system and a four-dimensional implementation mechanism. Through empirical research across three vocational institutions, the paper evaluates the model's impact on students' design thinking, entrepreneurial skills, and cultural literacy. The findings show that integrating traditional craftsmanship into modern education supports ICH transmission and cultivates design talent with interdisciplinary thinking and market-oriented capabilities. The study also identifies limitations and proposes future research directions.