Analysing Aesthetic Values in Product Design: Role of design components in enhancing CAD education

Understanding consumers' aesthetic preferences is critical to improving product design performance. This study dives into the aesthetic elements, with a particular emphasis on product design requirements (PDR), product design ideas (PDC), product design detailing (PDD), and product design assessments. The study reveals the critical impact of shape and color as mediating elements that increase the importance of PDC in influencing aesthetics, followed by PDD, PDE, and PDR. By explaining these correlations, the study provides valuable insights for educators in the field of CAD instruction in Technical and Vocational Education and Training (TVET) programs.

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Publication Details

Journal
Environment-Behaviour Proceedings Journal
Published
2025-05-21
DOI
https://doi.org/10.21834/e-bpj.v10isi29.6905
Primary Topic
Design Education and Practice
Type
article
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article

Analysing Aesthetic Values in Product Design: Role of design components in enhancing CAD education

Nazlin Hanie Abdullah, I Ketut Angga Irawan, Astri Yulia, Leong Kooi Hoong
Environment-Behaviour Proceedings Journal
Design Education and Practice
article

Analysing Aesthetic Values in Product Design: Role of design components in enhancing CAD education

Nazlin Hanie Abdullah, I Ketut Angga Irawan, Astri Yulia, Leong Kooi Hoong
article en

Abstract

Understanding consumers' aesthetic preferences is critical to improving product design performance. This study dives into the aesthetic elements, with a particular emphasis on product design requirements (PDR), product design ideas (PDC), product design detailing (PDD), and product design assessments. The study reveals the critical impact of shape and color as mediating elements that increase the importance of PDC in influencing aesthetics, followed by PDD, PDE, and PDR. By explaining these correlations, the study provides valuable insights for educators in the field of CAD instruction in Technical and Vocational Education and Training (TVET) programs.

Environment-Behaviour Proceedings JournalVol. 10(SI29)
University of Selangor (MY), City University Malaysia (MY)
Openalex Percentile: Top 82%
Design Education and Practice
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