ANALYSIS OF THE APPROPRIATE FINANCING PROGRAM (FUTURE PACKAGE) MOBILE MARKETING SYARIAH (MMS) SENDANG AGUNG PT. BTPN SYARIAH CENTRAL LAMPUNG

The right financing program is a future package product, this product is a financing package consisting of funding, savings, insurance for customers who die and compensation for the husband of the customer who dies, this study aims to analyze the right financing program (future package) mobile marketing sharia (MMS) Sendang Agung Central Lampung PT BTPN Syariah Central Lampung, the method used in this study is descriptive qualitative by explaining the flow and scheme of the integrated btpn syariah program, using observation techniques, in-depth analysis by describing the results of the observation, the results of this study conclude that the future package is an integrated btpn syariah program given to a group of women in rural areas who want to try to have a dream to change their lives with financing facilities provided through the MMS team placed in Central Lampung, the community can start a business or add capital to develop a business

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Publication Details

Journal
Proceeding of International Students Conference of Economics and Business Excellence
Published
2024-12-30
DOI
https://doi.org/10.33830/iscebe.v1i1.4469
Primary Topic
SMEs Development and Digital Marketing
Type
article
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article

ANALYSIS OF THE APPROPRIATE FINANCING PROGRAM (FUTURE PACKAGE) MOBILE MARKETING SYARIAH (MMS) SENDANG AGUNG PT. BTPN SYARIAH CENTRAL LAMPUNG

Dwimonika meidi Ananda, Indar Fauziah Ulfah
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Proceeding of International Students Conference of Economics and Business Excellence
SMEs Development and Digital Marketing
article

ANALYSIS OF THE APPROPRIATE FINANCING PROGRAM (FUTURE PACKAGE) MOBILE MARKETING SYARIAH (MMS) SENDANG AGUNG PT. BTPN SYARIAH CENTRAL LAMPUNG

Dwimonika meidi Ananda, Indar Fauziah Ulfah
article en

Abstract

The right financing program is a future package product, this product is a financing package consisting of funding, savings, insurance for customers who die and compensation for the husband of the customer who dies, this study aims to analyze the right financing program (future package) mobile marketing sharia (MMS) Sendang Agung Central Lampung PT BTPN Syariah Central Lampung, the method used in this study is descriptive qualitative by explaining the flow and scheme of the integrated btpn syariah program, using observation techniques, in-depth analysis by describing the results of the observation, the results of this study conclude that the future package is an integrated btpn syariah program given to a group of women in rural areas who want to try to have a dream to change their lives with financing facilities provided through the MMS team placed in Central Lampung, the community can start a business or add capital to develop a business

Proceeding of International Students Conference of Economics and Business ExcellenceVol. 1(1)
Indonesia Open University (ID)
Openalex Percentile: Top 39%
SMEs Development and Digital Marketing
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