The Influence of the Short Video Program 'Anchor Says' on General News Reporting in China

This study aims to explore the influence of the short video program Anchor Says on general news reporting in China, examining how it reshapes traditional journalistic practices and engages audiences in a digital-first environment. The research focuses on understanding the program’s role in blending news with entertainment, shaping public opinion, and its impact on credibility and journalistic standards. A narrative review methodology was employed, synthesizing 179 initially identified articles, with 27 studies ultimately included after rigorous screening based on relevance, quality, and focus on digital journalism in China. The review draws on sources such as Scopus, CNKI, and Web of Science, using search terms like "short video news," "Anchor Says," and "digital journalism China." A thematic analysis was conducted to identify key areas of influence, including news reporting styles, audience engagement, and ethical concerns. The study reveals that Anchor Says has significantly influenced news reporting by personalizing content delivery, engaging audiences through interactive features, and blurring the lines between news, entertainment, and opinion. It also highlights concerns regarding credibility, misinformation, and the impact of algorithmic content curation on public discourse. This research offers a unique contribution to the literature by analyzing the intersection of short video platforms and journalism in China, providing a foundation for future studies on digital media's influence on global news consumption and journalistic integrity in the digital age.