UX Design vs. UI Design: Understanding U.S. Employers' Expectations Through Semantic Analysis of Job Descriptions

Adopting text mining and semantic network analysis, this study compares employers' expectations for UX and UI design-related jobs. Analyzing a total of 3,269 job ads on LinkedIn, it discovered notable convergences in titles, seniority levels, industry types, and expectations for some competencies and deliverables, indicative of a significant interconnection between UX and UI design. Nonetheless, distinctions emerged in desired skills like research, development, coding, and background knowledge. Furthermore, specific tools and power skills received varying degrees of emphasis across the two domains. This nuanced understanding sheds light on the landscape of UX and UI design through the recruiters' lens.