Human Resource Management in Amazon Projects: The Role of Organizational Culture in Optimizing Time and Cost to Increase Earned Value

This paper explores the critical role of human resource management (HRM) in Amazon's project success, emphasizing the influence of organizational culture on optimizing time and cost to enhance earned value. Amazon's strategic HRM practices, including recruitment, training, retention, and performance management, are deeply integrated with its corporate objectives, fostering a high-performance workforce aligned with its customer-centric mission. The study highlights how Amazon's organizational culture, characterized by innovation, accountability, and adaptability, drives efficiency in project execution by streamlining processes and reducing costs. Furthermore, the paper examines the interplay between HRM and project management strategies in balancing time and cost constraints while maximizing project outcomes. By analyzing Amazon's approach to HRM within its dynamic organizational structure, this research underscores the importance of aligning human resource strategies with project goals to achieve sustainable growth and competitive advantage.