The Practical Path of Digital Economy Supporting Rural Revitalization

在数字技术与乡村振兴战略深度融合的进程中，数字经济成为推动农业农村现代化、破解城乡发展失衡的关键力量。本文聚焦数字经济赋能乡村振兴的实践路径，在阐释二者融合基础后，系统梳理了其在产业数字化、民生数字化、治理数字化等领域的主要成果，并剖析了当前面临的数字鸿沟、人才短缺、数据壁垒、资金不足及模式创新等核心挑战。针对挑战，研究提出了强化基础设施、人才培养、机制创新和政策保障等实践策略，为全面推进乡村振兴提供参考。In the process of deep integration of digital technology and rural revitalization strategy, the digital economy has become a key force in promoting modernization of agriculture and rural areas, and breaking the imbalance between urban and rural development. This article focuses on the practical path of empowering rural revitalization with the digital economy. After explaining the foundation of the integration of the two, it systematically summarizes its main achievements in the fields of industrial digitization, livelihood digitization, and governance digitization. It also analyzes the core challenges currently faced, such as digital divide, talent shortage, data barriers, insufficient funding, and model innovation. In response to challenges, research has proposed practical strategies such as strengthening infrastructure, talent cultivation, mechanism innovation, and policy guarantees, providing reference for comprehensively promoting rural revitalization.