A Study of the Impact of Artificial Intelligence Iteration on the Cultural Industry

近年来，我国文化产业规模持续扩大，结构不断优化，增加值在国民经济中的占比逐年提高。人工智能(AI)的深度融入，催生了智能化文化产业等新业态，对经济社会健康发展起到了显著促进作用。文化产业作为国家经济转型与高质量发展的关键支柱，其发展面临政策法规不完善、基础设施滞后等挑战，亟需在顶层设计指导下，通过重点突破加速智能化建设，以实现可持续发展。本文在深入剖析文化经济学、经济增长理论及信息不对称理论的基础上，聚焦AI对文化产业影响的微观机制，从创作革新、消费变迁、挑战涌现、实践应对四个维度进行系统性研究，并通过引入部分实证数据增强论证力度。In recent years, the scale of China’s cultural industry has continued to expand, the structure has been optimized, and the proportion of added value in the national economy has increased year by year. The deep integration of artificial intelligence (AI) has fostered new business forms like intelligent cultural industries, significantly contributing to the sustainable and healthy development of our economy and society. As a key pillar for the nation’s economic transformation and high-quality development, the cultural industry faces challenges such as inadequate policies and regulations and backward infrastructure. Its advancement urgently requires acceleration under top-level design guidance through key breakthroughs to achieve sustainable development. Building upon a thorough analysis of cultural economics, economic growth theory, and information asymmetry theory, this paper focuses on the micro-level mechanisms of AI’s impact on the cultural industry. It systematically explores these impacts across four dimensions: innovation in creation, shifts in consumption, emerging challenges, and practical responses, incorporating empirical data to strengthen the arguments.