Evaluating Net Promoter Score (NPS) as a Key Performance Indicator in Nigeria's GSM Industry
Evaluating Net Promoter Score (NPS) as a Key Performance Indicator in Nigeria’s GSM Industry Henry Gbenga Olotuah1*, Samson Adenle Oyetunji2 Abstract This study examines the application of the Net Promoter Score (NPS) as a metric for assessing customer loyalty and service quality among GSM users in Obi/Akpor Local Government Area of Rivers State, Nigeria. A […]
Authors
- Henry Gbenga Olotuah
Publication Details
- Journal
- International Journal of Science Architecture Technology and Environment
- Published
- 2025-07-20
- DOI
- https://doi.org/10.63680/ijsate0625054.31
- Primary Topic
- ICT Impact and Policies
- Type
- article
- Field-Weighted Citation Impact
- 0.00