ASSISTANCE IN THE USE OF BUSINESS DATA TO PLAN SUSTAINABLE BUSINESSES FOR VILLAGE COMMUNITIESIN TUNTANG DISTRICT

This activity is a form of community service in Tuntang District, Semarang Regency, Central Java Province, which emphasizes the importance of using business data to design sustainable businesses for rural communities. Utilization of data can help in designing more accurate, efficient, and sustainable plans, which in turn can improve the quality of life and economic and social welfare of rural communities. This type of community service is carried out by approaching representatives from 16 villages in Tuntang District. There are socialization activities on how to design sustainable businesses by utilizing data from village residents' businesses. The purpose of implementing this activity is to increase public understanding and knowledge about the importance of utilizing business data in planning sustainable businesses. This socialization method utilizes presentation techniques and discussion sessions. Information is also obtained regarding existing businesses and the emergence of new businesses initiated by rural communities in the Tuntang District area. The results of this activity are felt to have a positive impact on the community, because they gain an understanding of how to use business data to plan the continuity of their businesses.