Exploring the strengths, weaknesses, opportunities, and threats of female extension agents in Guatemala’s western highlands

This study explores the Strengths, Weaknesses, Opportunities, and Threats (SWOT) that female health and nutrition extension agents in Guatemala’s Western Highlands face. This research aims to understand extension agents' perceptions regarding their roles and challenges in delivering effective programs. Using an instrumental case study design, the research involved semi-structured interviews with 12 female extension agents, complemented by observations and analytical and methodological memoing. Significant findings reveal that strengths include effective communication, professional vocation, and emotional awareness. Weaknesses are primarily language barriers and difficulty demonstrating program value. Opportunities for expanding the network and professional growth were highlighted, while threats encompass gender inequality, political instability, and community resistance. Recommendations for practitioners and extension program implementers include promoting and enhancing multilingual training, providing professional development opportunities, and addressing gender biases through community engagement.