TRANSFORMATION OF THE BUSINESS MODEL OF A CONSULTING COMPANY IN THE VUCA ENVIRONMENT
The article examines changes in business models of consulting agencies in the VUCA environment. The article contains analysis of the peculiarities of demand for consulting services over the past 10 years and comparative analysis of traditional and VUCA-oriented consulting models. Contemporary practices like Agile, scenario planning, ESG consulting and digitalization are defined as well as new consultant competencies. An emphasis is placed on the use of the PDCA cycle in consulting as a mechanism for adaptation of a consulting project to high uncertainty.
Authors
- Anna V. Pinaeva
Publication Details
- Journal
- EKONOMIKA I UPRAVLENIE PROBLEMY RESHENIYA
- Published
- 2025-01-01
- DOI
- https://doi.org/10.36871/ek.up.p.r.2025.06.07.005
- Primary Topic
- Entrepreneurship Studies and Influences
- Type
- article
- Field-Weighted Citation Impact
- 0.00