Community development through training in making milk jelly candy as a signature product of Medowo Tourism Village, Kandangan District, Kediri

The community service program conducted by lecturers and postgraduate students from the Faculty of Veterinary Medicine, Universitas Airlangga, aims to provide education on the production of milk jelly candy in Medowo Village, Kandangan District, Kediri Regency. Milk, as a highly nutritious animal-based food that has long been consumed globally, can be processed into various derivative products with longer shelf life, diverse flavors, and high economic value. Milk production in Medowo is known for its relatively stable volume and good quality, as it is sourced directly from local farmers and mostly meets or approaches the Indonesian National Standard (SNI). However, this potential has not been optimally utilized, as most residents still sell raw milk without any further processing. Milk jelly candy is one of the processed products with strong ties to local farmers, offering high economic value, broad market segmentation, and the potential to be developed by MSMEs in creating quality local products. This study highlights a sustainable educational program in which milk jelly candy is positioned as a leading local product with high market value, aimed at improving community welfare and advancing Medowo Village as a tourism destination.

Authors

Publication Details

Journal
World Journal of Advanced Research and Reviews
Published
2025-07-14
DOI
https://doi.org/10.30574/wjarr.2025.27.1.2615
Primary Topic
SMEs Development and Digital Marketing
Type
article
Field-Weighted Citation Impact
0.00
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article

Community development through training in making milk jelly candy as a signature product of Medowo Tourism Village, Kandangan District, Kediri

Yulianna Puspitasari, Devia Yoanita Kurniawati, Epy Muhammad Luqman, Mohamad Raviansyah Jawindra et al.
World Journal of Advanced Research and Reviews
SMEs Development and Digital Marketing
article

Community development through training in making milk jelly candy as a signature product of Medowo Tourism Village, Kandangan District, Kediri

Yulianna Puspitasari, Devia Yoanita Kurniawati, Epy Muhammad Luqman, Mohamad Raviansyah Jawindra, Widjiati Widjiati, Viski Fitri Hendrawan, Riski Lesta Mega
article en

Abstract

The community service program conducted by lecturers and postgraduate students from the Faculty of Veterinary Medicine, Universitas Airlangga, aims to provide education on the production of milk jelly candy in Medowo Village, Kandangan District, Kediri Regency. Milk, as a highly nutritious animal-based food that has long been consumed globally, can be processed into various derivative products with longer shelf life, diverse flavors, and high economic value. Milk production in Medowo is known for its relatively stable volume and good quality, as it is sourced directly from local farmers and mostly meets or approaches the Indonesian National Standard (SNI). However, this potential has not been optimally utilized, as most residents still sell raw milk without any further processing. Milk jelly candy is one of the processed products with strong ties to local farmers, offering high economic value, broad market segmentation, and the potential to be developed by MSMEs in creating quality local products. This study highlights a sustainable educational program in which milk jelly candy is positioned as a leading local product with high market value, aimed at improving community welfare and advancing Medowo Village as a tourism destination.

World Journal of Advanced Research and ReviewsVol. 27(1)
Openalex Percentile: Top 70%
SMEs Development and Digital Marketing
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