Revolutionizing Text-to-Image Retrieval as Autoregressive Token-to-Voken Generation

Text-to-image retrieval is a fundamental task in multimedia retrieval.Traditional studies have typically approached this task as a discriminative problem, matching the text and image via the cross-attention mechanism (one-tower framework) or in a common embedding space (two-tower framework).The one-tower framework excels in effectiveness but falls short in efficiency, whereas the two-tower framework is efficient but struggles to maintain competitive effectiveness.In this study, we aim to enhance both effectiveness and efficiency by transforming the text-to-image retrieval task into a token-to-voken generation problem, where fine-grained interactions are incorporated to improve effectiveness while maintaining high efficiency.Despite its potential advantages, this paradigm shift presents significant challenges: 1) misalignment with high-level semantics and 2) learning gap towards the retrieval target.To address the challenges, we propose AVG, which discretizes images into vokens while aligning with both the visual information and high-level semantics.Additionally, to bridge the learning gap between generative training and the retrieval target, AVG incorporates discriminative training to modify the learning direction during token-to-voken training.Experiments demonstrate that the benefits of paradigm innovation are realized: compared with the classical two-tower method, CLIP, AVG achieves the 7.53% relative effectiveness improvement and also 4 efficiency improvement.We release code at the GitHub repository.