The Role of Data-Driven Decision-Making in Corporate Digital Transformation
With the rapid development of information technology and the increasing intensity of market competition, corporate digital transformation has become an inevitable trend. Data, as the core resource of corporate digital transformation, is becoming increasingly important in decision-making. Data-driven decision-making enables companies to more accurately grasp market dynamics, optimize resource allocation, and improve operational efficiency, thereby gaining a competitive edge in fierce market competition. This study delves into the theoretical foundations of data-driven decision-making, analyzes the specific applications of data analysis in corporate decision-making, and through empirical research and case studies, reveals the key mechanisms of data-driven decision-making in corporate digital transformation and its significant impact on corporate performance and competitiveness.
Authors
- Xiaoying Yang (ORCID: https://orcid.org/0000-0003-1776-2469)
Institutions
- Nanning Normal University (CN)
Publication Details
- Journal
- Studies in Social Science & Humanities
- Published
- 2025-05-01
- DOI
- https://doi.org/10.63593/sssh.2709-7862.2025.05.004
- Primary Topic
- Big Data and Business Intelligence
- Type
- article
- Field-Weighted Citation Impact
- 0.00