The Role of Data-Driven Decision-Making in Corporate Digital Transformation

With the rapid development of information technology and the increasing intensity of market competition, corporate digital transformation has become an inevitable trend. Data, as the core resource of corporate digital transformation, is becoming increasingly important in decision-making. Data-driven decision-making enables companies to more accurately grasp market dynamics, optimize resource allocation, and improve operational efficiency, thereby gaining a competitive edge in fierce market competition. This study delves into the theoretical foundations of data-driven decision-making, analyzes the specific applications of data analysis in corporate decision-making, and through empirical research and case studies, reveals the key mechanisms of data-driven decision-making in corporate digital transformation and its significant impact on corporate performance and competitiveness.

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Publication Details

Journal
Studies in Social Science & Humanities
Published
2025-05-01
DOI
https://doi.org/10.63593/sssh.2709-7862.2025.05.004
Primary Topic
Big Data and Business Intelligence
Type
article
Field-Weighted Citation Impact
0.00
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article

The Role of Data-Driven Decision-Making in Corporate Digital Transformation

Xiaoying Yang
Studies in Social Science & Humanities
Big Data and Business Intelligence
article

The Role of Data-Driven Decision-Making in Corporate Digital Transformation

Xiaoying Yang
article en

Abstract

With the rapid development of information technology and the increasing intensity of market competition, corporate digital transformation has become an inevitable trend. Data, as the core resource of corporate digital transformation, is becoming increasingly important in decision-making. Data-driven decision-making enables companies to more accurately grasp market dynamics, optimize resource allocation, and improve operational efficiency, thereby gaining a competitive edge in fierce market competition. This study delves into the theoretical foundations of data-driven decision-making, analyzes the specific applications of data analysis in corporate decision-making, and through empirical research and case studies, reveals the key mechanisms of data-driven decision-making in corporate digital transformation and its significant impact on corporate performance and competitiveness.

Studies in Social Science & HumanitiesVol. 4(3)
Nanning Normal University (CN)
Openalex Percentile: Top 71%
Big Data and Business Intelligence
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The Role of Data-Driven Decision-Making in Corporate Digital Transformation — Xiaoying Yang · Studies in Social Science & Humanities (2025) | TGRS Research Map | TGRS