Competencias transversales en el ámbito del audiovisual vasco. Percepción de los profesionales, profesorado y estudiantado de la UPV/EHU
This study analyses the competencies required in the field of Basque public radio and television, the skills taught and evaluated at the UPV/ EHU and the perception of students, teachers and professionals active in the Basque audio-visual sector, regarding the importance, shortcomings and teaching of such transversal competencies. The methodology used combines documentary analysis, and both qualitative and quantitative techniques. Following a bibliographic review, this paper proposes, advocates and contrasts, by means of a qualitative phase, a list of transversal competencies called for in the Basque audio-visual sector. This new catalogue is checked through quantitative surveys, detailing and discussing the results obtained. It is concluded that communication is the most important competence for the three agents surveyed, although they are largely satisfied with its implementation, except the professionals, 82% of whom think it requires greater attention. Adaptation to change is another of the competencies most highly valued by students and teachers.
Authors
- Itxaso Del Castillo Aira (ORCID: https://orcid.org/0000-0002-1812-4322)
- Andoni Iturbe Tolosa (ORCID: https://orcid.org/0000-0002-1184-4634)
- Juan Carlos Miguel de Bustos (ORCID: https://orcid.org/0000-0001-9507-7219)
Institutions
- University of the Basque Country (ES)
Publication Details
- Journal
- Doxa Comunicación Revista interdisciplinar de estudios de comunicación y ciencias sociales
- Published
- 2025-07-01
- DOI
- https://doi.org/10.31921/doxacom.n41a2186
- Primary Topic
- Media and Digital Communication
- Type
- article
- Field-Weighted Citation Impact
- 0.00
Funders
- Euskal Herriko Unibertsitatea