Wordplay on Malangan T-shirt: A Linguistic Resource for Language Education

This study delves into the linguistic ingenuity of Malangan T-shirt wordplay, a unique form of cultural expression deeply intertwined with the local identity of Malang, Indonesia. Through a comprehensive analysis of 100 T-shirt designs which were obtained from local distros and a football event in Malang, we identified a rich tapestry of wordplay techniques, including malapropisms, ambiguity, slang, and visual manipulations such as logo modifications and artistic discourse. These linguistic devices playfully subvert language norms, crafting humorous and thought-provoking messages that resonate with local audiences and challenge conventional linguistic conventions. Our research underscores the pedagogical potential of Malangan T-shirt wordplay, demonstrating its ability to enhance language education, foster cultural understanding, and cultivate critical thinking skills of language class students. By incorporating these linguistic artifacts into language instruction, educators have mote inspiration to create engaging and culturally relevant learning experiences that transcend traditional classroom approaches and promote a deeper appreciation of language and culture.

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Publication Details

Journal
Journal of Language Literature and English Teaching (JULIET)
Published
2025-06-02
DOI
https://doi.org/10.31629/dq8hrb50
Primary Topic
EFL/ESL Teaching and Learning
Type
article
Field-Weighted Citation Impact
0.00
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article

Wordplay on Malangan T-shirt: A Linguistic Resource for Language Education

A. Gusti Efendy
Journal of Language Literature and English Teaching (JULIET)
EFL/ESL Teaching and Learning
article

Wordplay on Malangan T-shirt: A Linguistic Resource for Language Education

A. Gusti Efendy
article en

Abstract

This study delves into the linguistic ingenuity of Malangan T-shirt wordplay, a unique form of cultural expression deeply intertwined with the local identity of Malang, Indonesia. Through a comprehensive analysis of 100 T-shirt designs which were obtained from local distros and a football event in Malang, we identified a rich tapestry of wordplay techniques, including malapropisms, ambiguity, slang, and visual manipulations such as logo modifications and artistic discourse. These linguistic devices playfully subvert language norms, crafting humorous and thought-provoking messages that resonate with local audiences and challenge conventional linguistic conventions. Our research underscores the pedagogical potential of Malangan T-shirt wordplay, demonstrating its ability to enhance language education, foster cultural understanding, and cultivate critical thinking skills of language class students. By incorporating these linguistic artifacts into language instruction, educators have mote inspiration to create engaging and culturally relevant learning experiences that transcend traditional classroom approaches and promote a deeper appreciation of language and culture.

Journal of Language Literature and English Teaching (JULIET)Vol. 6(1)
Tadulako University (ID)
Openalex Percentile: Top 79%
EFL/ESL Teaching and Learning
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