A Hybrid Machine Learning Approach for Improving E-Commerce Recommendation Systems Using Python

This paper presents a novel hybrid recommendation system approach that combines collaborative filtering, content-based filtering, and deep learning techniques to improve recommendation accuracy and overcome common challenges in e-commerce platforms. Our proposed model addresses key limitations such as the cold-start problem, data sparsity, and overspecialization by leveraging the complementary strengths of multiple recommendation strategies. Implementation using Python demonstrates significant performance improvements across various evaluation metrics compared to standalone methods, providing a practical framework for e-commerce recommendation systems.

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Publication Details

Journal
International Journal of Scientific Research in Science and Technology
Published
2024-12-20
DOI
https://doi.org/10.32628/ijsrst251263
Primary Topic
Recommender Systems and Techniques
Type
article
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article

A Hybrid Machine Learning Approach for Improving E-Commerce Recommendation Systems Using Python

Abid Hussain, N. K. Jain
International Journal of Scientific Research in Science and Technology
Recommender Systems and Techniques
article

A Hybrid Machine Learning Approach for Improving E-Commerce Recommendation Systems Using Python

Abid Hussain, N. K. Jain
article en

Abstract

This paper presents a novel hybrid recommendation system approach that combines collaborative filtering, content-based filtering, and deep learning techniques to improve recommendation accuracy and overcome common challenges in e-commerce platforms. Our proposed model addresses key limitations such as the cold-start problem, data sparsity, and overspecialization by leveraging the complementary strengths of multiple recommendation strategies. Implementation using Python demonstrates significant performance improvements across various evaluation metrics compared to standalone methods, providing a practical framework for e-commerce recommendation systems.

International Journal of Scientific Research in Science and TechnologyVol. 11(6)
Career Point University (IN)
Openalex Percentile: Top 50%
Recommender Systems and Techniques
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A Hybrid Machine Learning Approach for Improving E-Commerce Recommendation Systems Using Python — Abid Hussain, N. K. Jain · International Journal of Scientific Research in Science and Technology (2024) | TGRS Research Map | TGRS