An Analytical Study of Consumers Enduring and Sharing Intention Towards Food Delivery Apps

Urban lifestyles, especially in cities like Dubai and Abu Dhabi, have contributed to an increased demand for convenient food delivery services. Consumers appreciate the ease of ordering diverse cuisine options, reflecting the multicultural makeup of the expatriate population in the UAE. Technological innovations, such as userfriendly mobile applications and real-time order tracking, enhance the overall customer experience. Collaborations with restaurants, strategic promotions, and loyalty programs are key strategies employed by food delivery platforms to attract and retain customers. The regulatory environment has evolved to ensure the safety and quality of delivered food, emphasizing compliance with food safety standards. The study identifies challenges, including intense competition and the need to manage customer expectations, but also highlights opportunities for innovation within the industry. Anticipated future trends include the integration of advanced technologies, sustainability initiatives, and the diversification of service offerings. This comprehensive analysis provides valuable insights for industry stakeholders, shedding light on factors influencing consumer behavior, enduring engagement, and the likelihood of sharing experiences in the context of food delivery apps in the UAE.