Research on TCM Culture Communication and Education from a Cross-Cultural Perspective — Take the “Materia Medica China” as an Example

As an indispensable part of China's long history and culture, the dissemination and education of Traditional Chinese medicine(TCM) play an important role in cross-cultural communication. Due to the cultural differences between Chinese and Western medical systems and philosophical ideas, TCM has encountered a certain degree of adjustment in international communication. This difference is not only reflected in the specific operational level of medical practice, but also affects people's understanding, cognition and education of the concept of TCM, limiting the wide dissemination and in-depth development of TCM on the international stage. Based on the cross-cultural perspective, this paper takes“Materia Medica China”as an example, and analyzes the achievements and deficiencies of TCM film and television works in the field of cultural communication and education. Through the analysis, this paper aims to explore how this kind of film and television works can cross the cultural boundaries, as a unique carrier to effectively convey the cultural inheritance and education of TCM.