Penerapan Model UTAUT Untuk Mengetahui Minat Dan Perilaku Dalam Transaksi Pembayaran Menggunakan Mobile Banking

Mobile Banking Channel or m banking is a facility provided by banks in the form of an application with various features to provide convenience in conducting financial transactions. One of the financial transaction features in addition to business needs is a non-business feature. This is to echo payments in the digital era as a banking commitment to support the steps of the government and stakeholders to increase public awareness to improve the economy. This study aims to test the influence of public interest and behavior on the interest and behavior of making payments using the m banking application online. This study uses a quantitative method, consisting of empirical data and obtained by filling out a questionnaire of 55 respondents from bank customers. The results of the study showed that performance expectancy, effort expectancy, facilitating conditions and social influence have a positive and significant influence on Use Behavior. Based on the results of the tests carried out, each P-Value of the variable is 0.000 which indicates that the P-Values ​​<0.05, therefore all hypotheses are accepted. That Performance Expectancy has a significant effect on Use Behavior, Effort expectancy has a significant effect on Use Behavior, Social influence has a significant effect on Use Behavior and Facilitating conditions have a significant effect on Use Behavior.

Authors

Publication Details

Journal
Ekonomi Keuangan Investasi dan Syariah (EKUITAS)
Published
2024-11-30
DOI
https://doi.org/10.47065/ekuitas.v6i2.5541
Primary Topic
SMEs Development and Digital Marketing
Type
article
Field-Weighted Citation Impact
0.00
Controls
|||
ALL TIME
JAN
FEB
MAR
APR
MAY
JUN
JUL
AUG
SEP
OCT
article

Penerapan Model UTAUT Untuk Mengetahui Minat Dan Perilaku Dalam Transaksi Pembayaran Menggunakan Mobile Banking

Joli Afriany, Dian Purnama Sari, Suginam Suginam, Wardayani Wardayani
Ekonomi Keuangan Investasi dan Syariah (EKUITAS)
SMEs Development and Digital Marketing
article

Penerapan Model UTAUT Untuk Mengetahui Minat Dan Perilaku Dalam Transaksi Pembayaran Menggunakan Mobile Banking

Joli Afriany, Dian Purnama Sari, Suginam Suginam, Wardayani Wardayani
article en

Abstract

Mobile Banking Channel or m banking is a facility provided by banks in the form of an application with various features to provide convenience in conducting financial transactions. One of the financial transaction features in addition to business needs is a non-business feature. This is to echo payments in the digital era as a banking commitment to support the steps of the government and stakeholders to increase public awareness to improve the economy. This study aims to test the influence of public interest and behavior on the interest and behavior of making payments using the m banking application online. This study uses a quantitative method, consisting of empirical data and obtained by filling out a questionnaire of 55 respondents from bank customers. The results of the study showed that performance expectancy, effort expectancy, facilitating conditions and social influence have a positive and significant influence on Use Behavior. Based on the results of the tests carried out, each P-Value of the variable is 0.000 which indicates that the P-Values ​​<0.05, therefore all hypotheses are accepted. That Performance Expectancy has a significant effect on Use Behavior, Effort expectancy has a significant effect on Use Behavior, Social influence has a significant effect on Use Behavior and Facilitating conditions have a significant effect on Use Behavior.

Ekonomi Keuangan Investasi dan Syariah (EKUITAS)Vol. 6(2)
Openalex Percentile: Top 40%
SMEs Development and Digital Marketing
AI Navigator

Ask Laika to Summarize, Analyze, and Connect papers live on the map.

Summarize Papers & Methodologies

Extract key findings, datasets, and comparative methods across publications.

Benchmark Rankings & Visual Analytics

Rank top research institutions, authors, funders, topics, and journals by Field-Weighted Citation Impact (FWCI) and paper volume with instant charts.

Connect Distant Disciplines

Bridge topological clusters on the map to find hidden collaborative intersections.

Penerapan Model UTAUT Untuk Mengetahui Minat Dan Perilaku Dalam Transaksi Pembayaran Menggunakan Mobile Banking — Joli Afriany, Dian Purnama Sari, et al. · Ekonomi Keuangan Investasi dan Syariah (EKUITAS) (2024) | TGRS Research Map | TGRS